Outside the Cube Edition 009

1st Quarter of 2014 down, what's next?

Welcome

Edition: 2014-009

Marketing Cube Pty Ltd
ABN: 64 162 615 269
Level 3, 85 William Street DARLINGHURST
NSW 2010, Australia
Ph: +61 (0) 2 8244 0007

Many Oracle Eloqua Marketing Cloud customers understand the benefit of Cloud Content (previously Cloud Components) and how they can add functionality and value to your campaigns.

However in recent discussion with some customers they've shared that they're not really aware of the Cloud Content and what they do.

Over the coming months we'll share some of these with you to help you discover how they can enhance your campaigns and help you improve over campaign performance as well as add to your data helping you improve personalisation.

There are 40+ Cloud Content plugins. The Social Content covers Facebook, Twitter, Pinterest, LinkedIn, YouTube, Google+ and while not strictly a social platform, SlideShare.

Sydney's Data Day drew around 400 people at the Hilton Hotel on George Street. We spoke with many people, some customers and others prospects. Marketing Automation continues to be a hot topics for marketers.

ADMA Data Day - Melbourne & Sydney

Cloud Content Corner - Get More From Eloqua

This Month: Let's Get Social

Of the many Cloud Content apps, the Social components are probably the most popular. You can easily add LinkedIn, Twitter, Pinterest and Facebook share functionality to your content to help with syndication across your various social properties.

First, you need to create a user account for the Cloud Content (previously Cloud Connectors).

The first quarter of 2014 has been a busy and engaging time for the team at Marketing Cube. We've had four events, two of those major events. One being Oracle CloudWorld in Melbourne and the UXC Oracle Red Rock Leadership Forum in Sydney. We've met with great people and spoken about many of the challenges they're facing in the context of Marketing Automation.

As we look ahead over the next quarter, we see many of our customers preparing for various campaigns and generally looking at ways to get more out of Oracle Eloqua Marketing Cloud. With the recent acquisition by Oracle of Responsys, Compendium and BlueKai the next 12 months is looking very exciting for Eloqua customers.

We hope you find Outside The Cube of value. You can view previous editions by clicking here or on the Archive ad on the right hand side of this page. If you have any suggestions for content you'd like to see, click here to email Derek Bell.

Held at the Hilton Hotel on the Park in Melbourne, ADMA Data Day drew just over 270 people for a range of sessions directed at Marketers and their Data colleagues.

Topliners - Click Here

Discover the full list of Cloud Content plugins - Click Here

Resources


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Edition: 009