ORACLE MARKETING CLOUD ADFOCUS
Whether you’re targeting top key accounts,
or configuring more advanced dynamic display ad nurturing, you can
ensure that your ad buy gets maximum impact and delivers the most
targeted content to your leads.
> Include display ads directly within
campaigns alongside email, social, and web to track and manage your
owned, earned, and paid channels all in a single place.
> Target leads based on industry without spending needless time and money researching specialised publishers and placing ad buys with multiple exchanges.
> Deliver display ads that map to a lead nurture stage to ensure you’re delivering the most relevant offers to the right audience.
> Provide personalised ad copy that references your lead’s name, company, or even account manager and contact info.
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