Understand the key strategies behind implementing social for your business
1. When there are so many channels operating across social, how do you find the messages that will be of value to your organisation? Social Listening teaches you the core tactics in topic creation and being able to cut through the noise.
2.What type of content is going to resonate with your audience? Which channels have the greatest success?
3. How is maximum engagement gained? Learn how to leverage your data when publishing new or existing content.
4. Enhance your data and analytics and discover when it is right to engage
"Instead of using technology to automate processes, think about using technology to enhance human interaction"
- Tony Zambito, Leader in Buyer Personas
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